Privacy Policy

Privacy Policy

Effective Date: July 1, 2025

I.C.E. Firearms & Defensive Training (“ICE Training,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website www.icefdt.com (“Site”) or use our services. By using our Site or services, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our Site and services.


Information We Collect

 

Personal Information You Provide

  • Full name
  • Mailing and billing address
  • Email address
  • Phone number
  • Payment information (e.g., credit/debit card details, billing records)
  • Account registration details (e.g., username, password)
  • Any other information you voluntarily provide (e.g., forms, contests, surveys, support inquiries)

Automatically Collected Information

When you interact with our Site, we may automatically collect: IP address, browser type and version, device identifiers, operating system, access times, referring websites, pages viewed, and actions taken.

Demographic & Usage Data

We may collect non-identifiable demographic information (e.g., age, gender, interests) and activity logs for analytics and service improvements.

How We Use Your Information

  • Provide and deliver services, products, and complete transactions
  • Manage accounts and process payments
  • Communicate regarding services, training, promotions, and updates
  • Personalize your experience on our Site
  • Conduct research, analytics, and service improvements
  • Detect, investigate, and prevent fraud, security incidents, or illegal activities
  • Comply with legal and regulatory obligations

We will not use your information for purposes materially different from those stated unless we obtain your consent.

Sharing of Information

We do not sell or rent your personal information.

We may share your data with:

  • Service Providers & Business Partners: Hosting, payment processing, marketing, analytics, customer support, and delivery vendors.
  • Legal & Compliance: When required by law, regulation, subpoena, or to protect our rights, safety, or property.
  • Business Transfers: In connection with a merger, acquisition, restructuring, or sale of assets, your information may be transferred.

Third parties receiving your data are required to protect it and only use it for the purpose provided.

Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to remember preferences, enhance performance and security, analyze traffic and user behavior, and deliver relevant advertising.

You can manage cookie settings through your browser. Disabling cookies may limit certain Site features.

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this Policy or as required by law (including tax, accounting, and legal obligations).

Data Security

We implement reasonable technical, administrative, and physical safeguards designed to protect your information from unauthorized access, use, or disclosure. However, no security system is 100% secure, and we cannot guarantee absolute protection.

Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access & Portability: Request a copy of the personal information we hold about you.
  • Correction: Request corrections to inaccurate or incomplete data.
  • Deletion: Request deletion of your personal information, subject to legal exceptions.
  • Restriction & Objection: Limit or object to certain uses of your data.
  • Opt-Out of Marketing: Unsubscribe via the “unsubscribe” link in our emails or email us at
    info@icefdt.com.

To exercise your rights, contact us using the details in the Contact Us section. We may verify your identity before fulfilling requests.

Do Not Sell or Share My Information

We do not sell your personal information for monetary compensation. However, under certain privacy laws (such as the California Consumer Privacy Act, as amended by the California Privacy Rights Act), “sale” and “sharing” may include activities like using cookies and third-party analytics or advertising services.

  • You have the right to opt out of the sale or sharing of your personal information.
  • To exercise this right, you may:
    • Email info@icefdt.com with the subject line “Do Not Sell or Share My Information,” and include your name and contact details; and/or
    • Adjust your browser or cookie preferences to limit tracking technologies (see Cookies & Tracking Technologies).
  • We will honor verified opt-out requests in accordance with applicable privacy laws.

Children’s Privacy

Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. Any material changes will be posted on this page with an updated “Effective Date.” We may also notify you via email or a prominent notice on our Site. Continued use of our services constitutes acceptance of the updated Policy.

Contact Us

I.C.E. Firearms & Defensive Training
1502 S Main Street, STE 201
Mt. Airy, MD 21771
Email: info@icefdt.com
Phone: 301.605.2408

Affiliations